Development of strategic mechanisms for high-tech enterprises in the digital economy environment
Keywords:
strategic management, digital ecosystems, technological transformation, digital economy, economic systems.
Abstract
The article is devoted to the development of conceptual provisions and recommendations for the development of strategic mechanisms for the work of high-tech enterprises in order to form an effective leadership strategy in the digital economy. The methodological basis of the study is based on the use of fundamental concepts, publications of modern specialists and scientists on the problems of digitalization. We used such scientific techniques and methods as: synthesis, comparative analysis, systemic and structural approach and method of expert assessments. The theoretical basis of the study was made up of scientific works of foreign and Russian scientists in the field of organizing strategic management, developing strategies and mechanisms for the development of enterprises operating in various sectors of the economy and conducting digital transformation. The process of client-oriented management is considered from the perspective of ecosystem development, which made it possible to form a set of rules for the effective construction and management of ecosystems. The author proposes a model of a roadmap necessary for developing a leadership strategy; the central element of the proposed map is a business model modified based on the synthesis of digital technologies.
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References
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Butkovskaya, G. V., & Sumarokova, E. V. (2019). Digital strategies of companies: growth potential and reasons for failure. E-Management, 2(3), 48–57. Available at https://cyberleninka.ru/article/n/tsifrovye-strategii-kompaniy-potentsial-rosta-i-prichiny-provala
Capote Domínguez, T., González Hernández, G., & Perdomo Ogando, J. (2019). El enfrentamiento al cambio climático en la especialidad forestal de la educación técnica profesional. Revista Científica Del Amazonas, 2(3), 5-16. Recuperado a partir de https://revistadelamazonas.info/index.php/amazonas/article/view/13
Carroll, G. R., & Huo, Y. P. (1986). Organizational task and institutional environments in ecological perspective: Findings from the local newspaper industry. American Journal of Sociology, 91(4), 838-873. Available at https://www.journals.uchicago.edu/doi/abs/10.1086/228352
Chandler, A. D. (1990). Strategy and structure: Chapters in the history of the industrial enterprise. Cambridge: MIT press.
Cordon, C., Garcia-Milà, P., Vilarino, T. F., & Caballero, P. (2016). Strategy is Digital: How Companies Can Use Big Data in the Value Chain. New York: Springer.
Demil, B., Lecocq, X., & Warnier, V. (2018). “Business model thinking”, business ecosystems and platforms: the new perspective on the environment of the organization. Management, 21(4), 1213-1228. Available at https://www.cairn.info/revue-management-2018-4-page-1213.htm?ref=doi
Frolov, V. G., Trofimov, O. V., & Martynova, T. S. (2019). Analysis of the readiness of a metallurgical enterprise for "Industry 4.0" and a strategy for implementing digital solutions. Creative Economy, 13(6), 1117-1132. Available at https://scholar.archive.org/work/albq3diyovedjdnvb6oo2ujqxa/access/wayback/
https://creativeconomy.ru/lib/40708?download-pdf=998759291
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Hossain, M., & Lassen, A. H. (2017). How do digital platforms for ideas, technologies, and knowledge transfer act as enablers for digital transformation? Technology Innovation Management Review, 7(9), 55-60.
Kwilinski, A. (2018). Mechanism of formation of industrial enterprise development strategy in the information economy. Virtual Economics, 1, 7-25.
Kovalchuk, Yu. A., & Stepnov, I. M. (2017). Digital economy: transformation of industrial enterprises. Innovations in Management, 11, 32-43. Available at https://www.elibrary.ru/item.asp?id=29041024
Lecocq, X., Demil, B., & Ventura, J. (2010). Business models as a research program in strategic management: An appraisal based on Lakatos. Management, 13(4), 214-225.
Penrose, E. (1955). Limits to the Growth and Size of Firms. The American economic review, 45(2), 531-543. Available at https://www.jstor.org/stable/1823582
Pinkovetskaia, I. (2019). Evaluación de la concentración del emprendimiento en las regiones de Rusia. Revista Científica Del Amazonas, 2(4), 18-26. Recuperado a partir de https://revistadelamazonas.info/index.php/amazonas/article/view/19
Porter, M. E., & Heppelmann, J. E. (2015). How smart, connected products are transforming companies. Harvard business review, 93(10), 96-114.
Rojas-Bahamón, M., & Arbeláez-Campillo, D. (2020). Panorama de la implementación de los sistemas de gestión ambiental en la Amazonia Colombiana. Revista Científica Del Amazonas, 3(6), 48-64. https://doi.org/10.34069/RA/2020.6.04
Sharko, E. R., & Saveliev, I. I. (2019). Application of digital technologies in the formation of the strategy of domestic companies? Scientific research of the Faculty of Economics. Electronic Journal, 11(2), 107-121. Available at https://scires.elpub.ru/jour/article/view/124
Stepnov, I. M. (2018). Digital strategic management as a key factor in scientific and technological breakthrough. Economics and management in mechanical engineering, 3(57), 59–61. Available at https://www.elibrary.ru/item.asp?id=36334380
Stepnov, I. M., & Kovalchuk, Y. A. (2018). Platform capitalism as a source of superprofit formation by digital rentiers. Bulletin of MGIMO University, 4(61), 107–124. (In Russian)
Tarasov, I. V. (2019). Approaches to the formation of a strategic program for the digital transformation of an enterprise. Strategic decisions and risk management, 10(2), 182–191. Available at https://cyberleninka.ru/article/n/podhody-k-formirovaniyu-strategicheskoy-programmy-tsifrovoy-transformatsii-predpriyatiya
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Thun, S., Kamsvåg, P. F., Kløve, B., Seim, E. A., & Torvatn, H. Y. (2019). Industry 4.0: Whose Revolution? The Digitalization of Manufacturing Work Processes. Nordic journal of working life studies, 9(4), 39–57. Available at https://tidsskrift.dk/njwls/article/view/117777
Trout, J. (2004). Jack Trout on Strategy. New York: McGraw-Hill Education. Available at https://archive.org/details/troutonstrategyc00trou/page/n13/mode/2up
Veas Iniesta, D. S., & Estay Sepúlveda, J. G. (2021). Development of methods and tools of the commercialization of high-tech projects on the example of Moscow Aviation Institute (National Research University). Amazonia Investiga, 10(43), 83-95. https://doi.org/10.34069/AI/2021.43.07.8
Weissman, E. D., Nikiforova, N. S., & Nosova, S. A. (2017). Formation of a strategic management model for the dynamic capabilities of an industrial enterprise using foresight technology. Russian Entrepreneurship, 18(7), 1091–1104. Available at https://cyberleninka.ru/article/n/formirovanie-modeli-strategicheskogo-upravleniya-dinamicheskimi-sposobnostyami-promyshlennogo-predpriyatiya-s-ispolzovaniem
Wirtz, B. W., Pistoia, A., Ullrich, S., & Göttel, V. (2016). Business models: Origin, development and future research perspectives. Long range planning, 49(1), 36-54. Available at https://www.sciencedirect.com/science/article/abs/pii/S0024630115000291
Zakharov, V. Ya., Trofimov, O. V., Frolov, V. G., & Kudaibergenova, N. S. (2019). Mechanisms for integration and cooperation of complex economic systems in accordance with the concept of "Industry 4.0". Issues of innovation economy, 9(4), 1341-1356. Available at https://www.elibrary.ru/item.asp?id=42555573
Zakharov, V. Ya., Trofimov, O. V., Frolov, V. G., Kaminchenko, D. I., & Pavlova, A. A. (2018). Conceptual basis for assessing the factors and systemic effects of the balanced development of complex economic systems in accordance with the concept of "Industry 4.0". Bulletin of the Nizhny Novgorod University named after N.I. Lobachevsky. Series: Social Sciences, 3(51), 7-23. Available at https://cyberleninka.ru/article/n/kontseptualnye-osnovy-otsenki-faktorov-i-sistemnyh-effektov-sbalansirovannogo-razvitiya-slozhnyh-ekonomicheskih-sistemv-sootvetstvii
and_Strategy_What_Do_We_Know_So_Far
Agarwal, R., & Helfat, C. E. (2009). Strategic renewal of organizations. Organization science, 20(2), 281-293. Available at https://pubsonline.informs.org/doi/abs/10.1287/orsc.1090.0423
Ageev, A. I. (2019). Digital maturity of the Russian industry. In XII multi-conference on management problems: collection of works. Rostov-on-Don: Southern Federal University Press. Available at https://www.elibrary.ru/item.asp?id=42556600
Ansoff, H. I., Kipley, D., Lewis, A. O., Helm-Stevens, R., & Ansoff, R. (2019). Strategic dimensions of internationalization. In Implanting strategic management. Cham: Palgrave Macmillan.
Asadullina, A.V. (2020). Competition between owners of digital platforms in the global economy. Russian Foreign Economic Bulletin, 1, 51–59. Available at https://cyberleninka.ru/article/n/konkurentsiya-mezhdu-vladeltsami-tsifrovyh-platform-v-mirovoy-ekonomike
Boev, A. G. (2020). System of strategic management of transformations of an industrial enterprise. Scientific and technical statements of the St. Petersburg State Polytechnic University. Economic Sciences, 13(1), 101–113. Available at https://cyberleninka.ru/article/n/sistema-strategicheskogo-upravleniya-preobrazovaniyami-promyshlennogo-predpriyatiya
Butkovskaya, G. V., & Sumarokova, E. V. (2019). Digital strategies of companies: growth potential and reasons for failure. E-Management, 2(3), 48–57. Available at https://cyberleninka.ru/article/n/tsifrovye-strategii-kompaniy-potentsial-rosta-i-prichiny-provala
Capote Domínguez, T., González Hernández, G., & Perdomo Ogando, J. (2019). El enfrentamiento al cambio climático en la especialidad forestal de la educación técnica profesional. Revista Científica Del Amazonas, 2(3), 5-16. Recuperado a partir de https://revistadelamazonas.info/index.php/amazonas/article/view/13
Carroll, G. R., & Huo, Y. P. (1986). Organizational task and institutional environments in ecological perspective: Findings from the local newspaper industry. American Journal of Sociology, 91(4), 838-873. Available at https://www.journals.uchicago.edu/doi/abs/10.1086/228352
Chandler, A. D. (1990). Strategy and structure: Chapters in the history of the industrial enterprise. Cambridge: MIT press.
Cordon, C., Garcia-Milà, P., Vilarino, T. F., & Caballero, P. (2016). Strategy is Digital: How Companies Can Use Big Data in the Value Chain. New York: Springer.
Demil, B., Lecocq, X., & Warnier, V. (2018). “Business model thinking”, business ecosystems and platforms: the new perspective on the environment of the organization. Management, 21(4), 1213-1228. Available at https://www.cairn.info/revue-management-2018-4-page-1213.htm?ref=doi
Frolov, V. G., Trofimov, O. V., & Martynova, T. S. (2019). Analysis of the readiness of a metallurgical enterprise for "Industry 4.0" and a strategy for implementing digital solutions. Creative Economy, 13(6), 1117-1132. Available at https://scholar.archive.org/work/albq3diyovedjdnvb6oo2ujqxa/access/wayback/
https://creativeconomy.ru/lib/40708?download-pdf=998759291
Gerasimenko, V. V., & Slepenkova, E. M. (2019). Transformation of methods and tools of competitive analysis in the digital economy. Bulletin of Moscow University. Series 6. Economy, 6, 126–146. Available at https://cyberleninka.ru/article/n/transformatsiya-metodov-i-instrumentov-konkurentnogo-analiza-v-usloviyah-tsifrovoy-ekonomiki
Grant, R. M. (1991). The resource-based theory of competitive advantage: implications for strategy formulation. California Management Review, 33(3), 114-135. Available at https://journals.sagepub.com/doi/abs/10.2307/41166664
Hill, T. (2017). Manufacturing strategy: the strategic management of the manufacturing function. London: Macmillan International Higher Education.
Hossain, M., & Lassen, A. H. (2017). How do digital platforms for ideas, technologies, and knowledge transfer act as enablers for digital transformation? Technology Innovation Management Review, 7(9), 55-60.
Kwilinski, A. (2018). Mechanism of formation of industrial enterprise development strategy in the information economy. Virtual Economics, 1, 7-25.
Kovalchuk, Yu. A., & Stepnov, I. M. (2017). Digital economy: transformation of industrial enterprises. Innovations in Management, 11, 32-43. Available at https://www.elibrary.ru/item.asp?id=29041024
Lecocq, X., Demil, B., & Ventura, J. (2010). Business models as a research program in strategic management: An appraisal based on Lakatos. Management, 13(4), 214-225.
Penrose, E. (1955). Limits to the Growth and Size of Firms. The American economic review, 45(2), 531-543. Available at https://www.jstor.org/stable/1823582
Pinkovetskaia, I. (2019). Evaluación de la concentración del emprendimiento en las regiones de Rusia. Revista Científica Del Amazonas, 2(4), 18-26. Recuperado a partir de https://revistadelamazonas.info/index.php/amazonas/article/view/19
Porter, M. E., & Heppelmann, J. E. (2015). How smart, connected products are transforming companies. Harvard business review, 93(10), 96-114.
Rojas-Bahamón, M., & Arbeláez-Campillo, D. (2020). Panorama de la implementación de los sistemas de gestión ambiental en la Amazonia Colombiana. Revista Científica Del Amazonas, 3(6), 48-64. https://doi.org/10.34069/RA/2020.6.04
Sharko, E. R., & Saveliev, I. I. (2019). Application of digital technologies in the formation of the strategy of domestic companies? Scientific research of the Faculty of Economics. Electronic Journal, 11(2), 107-121. Available at https://scires.elpub.ru/jour/article/view/124
Stepnov, I. M. (2018). Digital strategic management as a key factor in scientific and technological breakthrough. Economics and management in mechanical engineering, 3(57), 59–61. Available at https://www.elibrary.ru/item.asp?id=36334380
Stepnov, I. M., & Kovalchuk, Y. A. (2018). Platform capitalism as a source of superprofit formation by digital rentiers. Bulletin of MGIMO University, 4(61), 107–124. (In Russian)
Tarasov, I. V. (2019). Approaches to the formation of a strategic program for the digital transformation of an enterprise. Strategic decisions and risk management, 10(2), 182–191. Available at https://cyberleninka.ru/article/n/podhody-k-formirovaniyu-strategicheskoy-programmy-tsifrovoy-transformatsii-predpriyatiya
Teslinov, A. G. (2020). A strategy for a real digital transformation of society. Economic strategies, 22(1), 100-107. Available at https://www.teslinov.ru/wp-content/uploads/2020/03/Teslinov-digital.pdf
Thun, S., Kamsvåg, P. F., Kløve, B., Seim, E. A., & Torvatn, H. Y. (2019). Industry 4.0: Whose Revolution? The Digitalization of Manufacturing Work Processes. Nordic journal of working life studies, 9(4), 39–57. Available at https://tidsskrift.dk/njwls/article/view/117777
Trout, J. (2004). Jack Trout on Strategy. New York: McGraw-Hill Education. Available at https://archive.org/details/troutonstrategyc00trou/page/n13/mode/2up
Veas Iniesta, D. S., & Estay Sepúlveda, J. G. (2021). Development of methods and tools of the commercialization of high-tech projects on the example of Moscow Aviation Institute (National Research University). Amazonia Investiga, 10(43), 83-95. https://doi.org/10.34069/AI/2021.43.07.8
Weissman, E. D., Nikiforova, N. S., & Nosova, S. A. (2017). Formation of a strategic management model for the dynamic capabilities of an industrial enterprise using foresight technology. Russian Entrepreneurship, 18(7), 1091–1104. Available at https://cyberleninka.ru/article/n/formirovanie-modeli-strategicheskogo-upravleniya-dinamicheskimi-sposobnostyami-promyshlennogo-predpriyatiya-s-ispolzovaniem
Wirtz, B. W., Pistoia, A., Ullrich, S., & Göttel, V. (2016). Business models: Origin, development and future research perspectives. Long range planning, 49(1), 36-54. Available at https://www.sciencedirect.com/science/article/abs/pii/S0024630115000291
Zakharov, V. Ya., Trofimov, O. V., Frolov, V. G., & Kudaibergenova, N. S. (2019). Mechanisms for integration and cooperation of complex economic systems in accordance with the concept of "Industry 4.0". Issues of innovation economy, 9(4), 1341-1356. Available at https://www.elibrary.ru/item.asp?id=42555573
Zakharov, V. Ya., Trofimov, O. V., Frolov, V. G., Kaminchenko, D. I., & Pavlova, A. A. (2018). Conceptual basis for assessing the factors and systemic effects of the balanced development of complex economic systems in accordance with the concept of "Industry 4.0". Bulletin of the Nizhny Novgorod University named after N.I. Lobachevsky. Series: Social Sciences, 3(51), 7-23. Available at https://cyberleninka.ru/article/n/kontseptualnye-osnovy-otsenki-faktorov-i-sistemnyh-effektov-sbalansirovannogo-razvitiya-slozhnyh-ekonomicheskih-sistemv-sootvetstvii
Published
2022-02-11
How to Cite
Sazonov, A. A. (2022). Development of strategic mechanisms for high-tech enterprises in the digital economy environment. Amazonia Investiga, 11(49), 136-148. https://doi.org/10.34069/AI/2022.49.01.15
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